While most companies give you a rough approximation of how much you should be feeding your dog based solely on their size, we use our proprietary algorithm that was developed with a veterinary nutritionist to determine the exact number of calories you should be giving them. It takes into account the information you shared in their profile, including weight, body composition, breed, and activity level, to ensure that your dog is getting the precise nutrition they need. You can also tell us your dog's 'ideal' weight, and we will portion their food accordingly to help them gain or lose weight.
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